Crossland Group Project
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Persistent Productions (P2) will work with The Crossland Group (TCG) to create a series of
short videos for immediate distribution. The videos will feature Teri Riddle and Kelly Pradhan and
introduce themes that align with TCG articles.
Tidy My Money
PW: HeavenSent
What is This:
This is a video that accompanies a financial services tool for one of our clients.
(This is currently not finalized.)
Why We Chose This:
The interviewee shares the personal story that motived her to develop the product. there's an authenticity and direct to audience appeal that we envision the Crossland Conversation videos will have.
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CFA​
What is This:
This is one video of a series that profiles financial analysts that have the CFA qualification.
Why We Chose This:
There are a series of on-screen graphics that underscore themes in the video. This could be a technique we explore in the TCG series.